Privacy Policy

Privacy Policy

Last updated: October 2025

At Digital Aura Digital Marketing (“we,” “our,” “us”), we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect data when you visit digitalauramarketing.com (“Site”) or engage with our digital marketing, AI, or consulting services (“Services”).

1. Information We Collect

We collect personal and non-personal information to deliver and improve our Services, including:

  • Personal details – name, email address, company, phone number, and billing information.
  • Business data – project details, goals, or digital assets you share for marketing execution.
  • Technical data – browser type, IP address, device information, and cookies for analytics.
  • Communication data – emails, messages, or form submissions sent to our team.

2. How We Use Your Information

We process your information to:

  • Provide, personalize, and manage your digital marketing or consulting projects.
  • Communicate with you regarding inquiries, proposals, and updates.
  • Improve our website performance, UX, and marketing effectiveness.
  • Comply with legal obligations under Philippine and international law.
  • Send occasional agency news, service updates, or insights (only with your consent).

3. Use of AI and Automation

We may use artificial intelligence tools and automation systems to assist in research, content creation, analytics, or campaign optimization. While AI helps enhance accuracy and creativity, all outputs are reviewed by human professionals before delivery.

AI tools may process data in accordance with their respective privacy policies. We select only trusted, compliant systems that meet international privacy and security standards.

4. Legal Basis for Processing

We process data under the following legal bases:

  • Your consent when you submit forms, contact us, or subscribe to updates.
  • Contractual necessity to deliver agreed services.
  • Legitimate interest in improving our services and maintaining client relationships.
  • Compliance with law under the Data Privacy Act of 2012 and other applicable regulations.

5. Data Storage and Security

All personal data is stored securely using encrypted systems and protected against unauthorized access, alteration, or disclosure. Access to data is restricted to authorized team members and service providers under strict confidentiality agreements.

6. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes described here, or as required by law. You may request deletion of your data at any time (see Section 10 below).

7. Cookies and Analytics

We use cookies, tracking pixels, and analytics tools (such as Google Analytics or Meta Pixel) to understand visitor behavior and website performance. You can adjust cookie preferences through your browser settings at any time.

8. Sharing of Information

We do not sell or rent your personal information. We may share limited data only with:

  • Trusted contractors or partners assisting in project delivery.
  • Third-party platforms used for analytics, payments, or email communication.
  • Authorities, when required by law or legal process.

9. International Data Transfers

As a global digital agency, your information may be processed outside the Philippines (for example, in the United States or EU) when using international tools or systems. We ensure all such transfers comply with recognized data protection safeguards.

10. Your Rights

Under the Data Privacy Act of 2012 and applicable global laws (including the GDPR), you have the right to:

  • Access the personal information we hold about you.
  • Request correction or deletion of inaccurate data.
  • Withdraw consent at any time.
  • Object to certain data processing activities.
  • Request a copy or transfer of your data (data portability).

To exercise these rights, please contact us at support@digitalauramarketing.com.

11. Data of Minors

Our Services are intended for business entities and individuals aged 18 or older. We do not knowingly collect personal data from minors. If you believe a minor has provided information, please contact us for immediate deletion.

12. Third-Party Links

Our Site may contain links to external websites or tools. We are not responsible for the privacy practices or content of those sites. Users are encouraged to read each third party’s own privacy policy.

13. Updates to This Policy

We may revise this Privacy Policy periodically to reflect new legal requirements, technologies, or business changes. Updates take effect immediately upon posting on this page. We encourage you to review this Policy regularly.

14. Contact Us

For privacy concerns, data access requests, or clarifications, please contact:
📧 support@digitalauramarketing.com
Digital Aura Digital Marketing

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